Business Communication Syllabus - BIM (TU)

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Course Description

Module Objectives

This course aims to develop students' skill in presenting effective oral and written communication in English language with a focus on presenting seminars, writing papers and reports, business correspondence and so on.

Contents

Communication in business: communication process and malfunctions. Essentials of business communication: shorter structured units, effective organization, unity, coherence, and standard grammatical forms. Written communication: business correspondence formats, terms papers, project reports and research reports. Oral communication: formal and informal oral communication, group discussions, seminar presentations, gestures and body language.

Unit Contents

Detailed Course

Unit1: Communication Theory                                                                                   LH 16

  • Role of communication in business
  • Model of the communication process
  • Perception and reality
  • Filter of the mind
  • Words and meaning
  • Some main functions of communication

Unit 2: Fundamentals of Business Writing                                                                    LH 6

  • Principles of clear business writing
  • Qualities of effective correspondence

Unit 3: Business Correspondence                                                                                  LH 6

  • Sales and application
  • Memorandum

Unit 4: Business Report writing                                                                                     LH 6

  • Reports: Problems, Organization and Interpretations
  • Reports: Determination and make-up

Unit 5: Other forms of Business Communication                                                         LH 8

  • Public speaking and oral reporting
  • Other oral communication activities
  • Nonverbal communication

Presentations and Project works                                                                                  LH 3

Text and Reference Books

Reference

Lesikar and Pettit (Sixth Edition) A-I-T-B-S. Publishers and Distribution 1999.

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  • Short Name N/A
  • Course code MGT 204
  • Semester Second Semester
  • Full Marks 100
  • Pass Marks 45
  • Credit 3 hrs
  • Elective/Compulsary Compulsary