Course Details
Unit 1: Overview of Entrepreneurship LH 4
Entrepreneurship Definition of Entrepreneur
The entrepreneurial decision process
Role of entrepreneurship In economic development Intrapreneurship
Ethics and social responsibility of Entrepreneurship
Unit 2: Business Plan for a new venture-introduction LH 6
Defining the Business plan
Scope and value of the Business plan Writing the Business plan
The Marketing plan
Marketing research for a new venture Characteristics of a Marketing plan Steps in preparing a marketing plan
Unit 3: Overview of Supply Chain Management LH 6
Definition of Supply Chain Management Functions and Objective of a Supply Chain Decision phases of Supply Chain Process View of a Supply Chain - Cycle View and Pull/Push View The importance of a supply chain flows
Pitfalls and opportunities in a Supply Chain
Case Studies presentations
Dell Computer: Direct Marketing
7-Eleven: A convenience Store Toyota: A Global Auto Manufacturer
Amazon.com: An e-Business Summary
Unit 4: Co-ordination in a Supply Chain LH 6
Lack of Supply Chain co-ordination and the Bullwhip effect Effect of lack of co-ordination on performance
Obstacles to co-ordination in a Supply chain Managerial Levers to achieve coordination.
Role of IT in coordination, forecasting and Replenishment
Unit 5: Supply Chain performance: Achieving Strategic fit and scope LH 5
Competitive and Supply Chain Strategies Achieving Strategic fit Understanding the customer
Understanding the supply chain Achieving strategic fit
Obstacles in achieving strategic fit
Unit 6: Supply chain Drivers and Matrices LH 4
Drivers of supply Chain performance Frame work for structuring Drivers.
Role of each cross functional drivers in competitive strategy and supply chain strategy with components
Facility Inventory Information Transportation Sourcing Pricing
Presentations
Role of MIS,ERP,ESS,EIS,AI ,DSS in cross functional drivers performance.
Unit 7: Designing the supply chain Network LH 6
Role of distribution in supply chain
Factors influencing distribution network design Design Option for a distribution Network
E-business and the Distribution Network. Role of network design in supply chain.
Factors influencing Network Design Decisions Frame work for Network design Decision
Network optimization Models
The capacitated plant location model Gravity Location model
Unit 8: IT in a Supply Chain LH 3
The role of IT in a Supply Chain and its network design Supply chain IT Framework
Supply chain Macro process and IT Future of IT in supply chain
Risk Management in IT Supply chain IT in Practice
Unit 9: Planning demand and supply in supply chain LH 3
Characteristic and role of forecasting Role of IT in forecasting
Role of aggregate planning with problems in supply chain Role of IT in aggregate Planning
Inventory Planning with known and uncertain demand
Unit 10: Supply Chain Globalization LH 3
Rational and key strategies Requirements and Challenges Supply Chain Globalization Potential hidden costs
Total Cost Strategy
Unit 11: Entrepreneurial Supply Chain LH 2
Introduction Strategies
Tutorial LH 12
