Recruitment is the process of creating a pool of potential employees in an organization to fulfill the human needs. It aims to attract a high performing workforce in the organization. It is a positive function persuading people to apply for work.

According to DeCenzo and Robbins, “Recruiting is the discovering of potential candidates for actual or anticipated organizational vacancies.”

Similarly, according to Edwin B. Flippo, “Recruitment is a process of searching for prospective employees and stimulating them to apply for jobs.

Thus, recruitment is a linking activity that brings together those with job to fill and those seeking job. In addition, it aims to attract the qualified and not attract the unqualified.

The need of recruitment in any organization is because of two reasons:

  1. Mobility of Human resources: It is due to transfer, promotion, retirement, resignation, dismissal, disability and death of employees.
  2. Growth of business: It is due to expansion, diversification, acquisition, growth, job redesign and technology up gradation.

Factors affecting recruitment:

  1. Size of the organization
  2. Employment condition in the community
  3. Labour turnover in an organization