Managerial Communication Syllabus - MBA (PU)

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Course Description

Description

This course intends to help the students think strategically about communication and assists them in improving their writing, presentation, and interpersonal communication skills as future managers. It looks at a set of "best practices" or guidelines that have been derived from both study and experience, gives students the opportunity to put those guidelines into practice. The course also provides guidelines to give feedback on their work, so that they can strengthen their professional abilities.

Objectives

Good communication is one of the keys to a successful career no matter what field one chooses, and many different skills contribute to a professional's capacity to communicate well. By the time you complete this course, you should be able to:

  • Create impressive presentations that are delivered with confidence and poise
  • Understand the way leaders communicates with their team mates, and the way they inspire, cooperate, build trust and change
  • Conduct effective meetings
  • Work effectively with others in small groups or teams
  • Build gender specific communication
  • Identify and negotiate the difference in communication between yourself and people who are not from your culture
  • Formulate an effective communication strategy for any message, in any medium, and in any situation
  • Write clearly, concisely, and convincingly

Unit Contents

Day

Topics

­Materials/Activities

1

Introduction to the Course; Strategy and Structure

 

2

Giving Effective Presentations

Text, and Video: Good vs Bad Presentations

3

Oral Presentations

Feedback and Evaluation (Students)

4

Oral Presentations (cont.)

Feedback and Evaluation (Students)

5

Leadership and Communication

How Great Leaders Inspire Action   (Video)

6

Leadership and Communication

The Thought Leader Interview (Text)

7

Managerial Meetings and Teams

Meetings and Teams (Text) 

8

Gender and Communication

Deborah Tannen (Video)

9

Gender and Communication

The Power of Talk (Text)

10

Cross-cultural Communication I

Cultural Relativity of Organizational Practices and Theories (Text)

11

Cross-cultural Communication II

Polite but Thirsty (Text)

12

Case Analysis

Sunk in Sacramento

13

Effective Interview Techniques & Questioning

Interview & Questioning (Text)

14

Effective Interview Techniques & Questioning

Interview & Questioning (Text)

15

Managerial Writing (Words, Sentences, Paragraphs)

Organizing & Writing Business Messages (Text)

16

Managerial Writing (Words, Sentences, Paragraphs)

Organizing & Writing Business Messages (Text)

17

Writing Positive Messages

Positive Messages (Text) 

18

Routine Requests & Responses

    “          “        Students’ Writing

19

Instruction & Claim Messages

    “          “        Students’ Writing

20

Negative News Strategies

Negative Messages (Text);  Students’ Writing

21

Bad News Messages, Refusing Requests

        “       “              

22

Understanding Persuasion, & Using it Effectively & Ethically

Persuasion & Sales Messages (Text)

23

Writing Persuasive Requests

      “    “             Students Writing

24

Writing Sales Messages

      “    “             Students Writing

Text and Reference Books

Download Syllabus
  • Short Name N/A
  • Course code COM 505
  • Semester Second Trimester
  • Full Marks 100
  • Pass Marks 60
  • Credit 2 hrs
  • Elective/Compulsary Compulsary