What are the forces shaping Corporate Social Responsibility (CSR Drivers)?
The forces shaping Corporate Social Responsibility (CSR Drivers) as researched by Wayne Visser was divided into two, thus (1) The National Drivers, and (2) The International Drivers.
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Cultural |
Socio-economic |
Governance |
Market |
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Tradition |
Priorities |
Gaps |
Access |
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NATIONAL DRIVERS |
DESCRIPTION |
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Cultural Tradition |
Corporate Social Responsibility draws strongly on deep-rooted indigenous cultural traditions and of philanthropy, business ethics and community embeddedness. |
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Political Reforms |
CSR cannot be divorced from the socio-political policy reform process, which often drives business behaviour towards integrating social and ethical issues. |
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Socio-economic Priorities |
CSR is often most directly shaped by the socio-economic environment in which firms operate and the development priorities this creates. |
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Governance Gaps |
CSR is often seen as a way to plug the ‘governance gaps’ left by weak, corrupt, or under- resourced governments that fail to adequately provide various social services. |
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Crisis Response |
CSR responses can be catalysed by economic, social, environment, health-related or industrial crisis. |
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Market access |
CSR may be seen as an enabler for companies in developing countries trying to access markets in the developed world |
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INTERNATIONAL DRIVERS |
DESCRIPTION |
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International Standardisation |
CSR codes, guidelines and standards are a key driver for companies wishing to operate as global players. |
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Investment Incentives |
CSR is given an incentive by the trend of social responsible investment (SRI), where funds are screened on ethical, social, and environmental criteria. |
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Stakeholder Activism |
CSR is encouraged through the activism of stakeholder or pressure groups, often acting to address the perceived failure of the market and government policy. |
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Governance Gaps |
CSR activities among small and medium-sized companies are boosted by requirements imposed by multinationals on their supply chains. |
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Supply Chain |
CSR responses can be catalysed by economic, social, environment, health-related or industrial crisis. |
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Market access |
CSR may be seen as an enabler for companies in developing countries trying to access markets in the developed world |