What is the marketing plan? Have you ever been a part of it?

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1 year ago

Marketing

Basically, a marketing plan is a compiled report outlining the mix of strategies that a company shall execute in the upcoming quarter/year.

So you can say that yes, in the previous organization I got a chance to present the marketing plan to the CEO and other stakeholders. Some of the essential elements that we as a team took care of:

Quarterly marketing and advertising goal
Current marketing scenario
Timeline of tasks
Key performance indicators
Target audience
Budgets

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Susmita Sah

Susmita Sah

Jan 16, 2022

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